Fronting both Central Park West and Broadway, the result of a truncated trapezoidal block, 15 Central Park West’s site lay vacant for over a decade, with a tired but storied Mayflower Hotel falling further into disrepair over the years. Although SLCE worked for years with many developers trying to make a deal with the landowner, it was Zeckendorf Development which finally came up with the winning bid, owing to SLCE’s development of a full set of plans and general massing concepts that instilled a high level of confidence, allowing the deal to move forward. Subsequently, the developer engaged Pelli’s and Robert A.M. Stern’s offices to develop alternative design concepts for the façade. Stern’s office won the day with a limestone façade with flourishes of detail evoking a prewar aesthetic; a convincing and successful formula used many times since within that firm’s repertoire.
The development comprises two buildings flanking a formal motor court and garden; the “house” which fronts Central Park, and a major 35-story tower which addresses Broadway to the west. One massing concept which was developed by the owner and SLCE early in the planning phase was the raising of the tower above the “house” to maximize views toward Central Park, a feature allowed by the zoning text for towers not bound by height constraints within this zoning district. The 231 luxury residences—which were the first to cross the $3,000 per square foot bar—range from oversized one-bedroom apartments to full-floor and terraced duplex penthouses. The building also features 85,000 square feet of retail space at the ground level fronting Broadway, and unparalleled amenities including a below-grade sky-lit pool and below-grade parking.